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January 21, 2010

T-Post is described by its makers as ‘The World’s First Wearable Magazine”. A subscription-only magazine in the form of a t-shirt, with a design on the outside inspired by a news story printed on the inside, the magazine offers a great opportunity for t-shirt collector geeks, and designers alike. All issues are strictly “limited edition”, according to the number of subscribers. Effective as an ice-breaker – “hey man, I like your shirt” “thanks, actually it’s a magazine, wait while I take it off”. With an issue released every 6 weeks, new designers and models (any subscriber can apply to be a model) are involved regularly. Clever idea. Maybe we can just pinch it for our project…?

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