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Text & Image: trailers and title sequences

October 12, 2009
The other day I saw Marco Mucig’s trailer for the 2009 Bicycle Film Festival. The trailer is playful, and because it provides a slow reveal of the name of the festival it intrigues the viewer for the full duration. There’s a hi-NRG bicycle polo version too, but I prefer the original. This got me thinking that perhaps it would be a good idea to look at a trailer or opening title sequence for my first term VCT essay. Here are some examples I’ve been able to think of of the top of my head, all of which combine text and moving image successfully.

The standard of title sequences in American drama series has been raised in recent years. Strong examples include Six Feet Under, Mad Men (validated by its own Simpsons spoof), and Dexter.
Saul Bass’ classic sequence from Anatomy of Murder is referenced by Kuntzel and Deygas’ animated opening to Catch Me If You Can. Their AMEX ad is rather good too.
And the recent film adaptation of Alan Moore’s graphic novel Watchmen features a 6 minute opening credit sequence that spans almost half a century and provides a detailed context for the following 3 hours. Impressive stuff.

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